All in Motion Appoints Saurabh Kulkarni as Chief Growth Officer

All in Motion has appointed Saurabh Kulkarni as Chief Growth Officer, strengthening its leadership team as the company accelerates its next phase of enterprise growth and AI-led marketing transformation.

The appointment comes as All in Motion looks to deepen its position as a strategic partner for global CMOs, enterprise marketing leaders and growth-focused organisations.

Leadership mandate focused on enterprise growth

In his new role, Kulkarni will oversee the company’s growth strategy, category positioning and global go-to-market initiatives.

He will work closely with the leadership team to scale the company’s reach across enterprise marketing organisations while strengthening strategic partnerships and ecosystem-led growth.

His responsibilities include:

• Leading global growth strategy
• Strengthening category positioning
• Expanding partner and ecosystem GTM initiatives
• Building enterprise-focused strategic narratives
• Supporting AI-led and agentic creative production models

The company said the appointment aligns with its broader focus on evolving into an AI-enabled creative and marketing transformation partner for enterprise clients.

Brings over two decades of marketing leadership

Kulkarni joins All in Motion from MediaMint, where he served as Chief Marketing Officer.

At MediaMint, he led:

• Go-to-market strategy
• Growth and demand generation initiatives
• Brand and category positioning
• Enterprise marketing programs

Prior to MediaMint, he held senior marketing leadership positions at:

• Schneider Electric
• Cognizant
• Capgemini

Over the course of his career, he has worked extensively on enterprise account-based marketing programs, marketing centres of excellence and large-scale demand systems across sectors including:

• Energy
• Life Sciences
• Healthcare
• Media and Entertainment
• Enterprise Technology

AI and enterprise marketing convergence

Kulkarni’s appointment reflects a broader shift within the marketing services industry, where agencies and creative partners are increasingly integrating AI, automation and data-led systems into enterprise marketing operations.

All in Motion’s evolving strategy around AI-led and agentic creative production highlights how B2B marketing organisations are adapting to changing enterprise expectations around speed, scale and measurable business impact.

The company has spent more than seven years working with enterprise B2B brands globally and is now positioning itself for deeper engagement across strategic marketing transformation initiatives.

With Kulkarni joining the leadership team, All in Motion is expected to further strengthen its enterprise GTM capabilities while expanding its AI-driven creative and marketing services portfolio.