Prime Video & Amazon MGM Studios Appoint Shilpa Sharda as Head of Music

Prime Video & Amazon MGM Studios have appointed Shilpa S. as Head of Music, reinforcing their leadership team as the company continues to invest in original content and music-driven storytelling across India.

In her new role, Shilpa will oversee the music strategy for Prime Video and Amazon MGM Studios’ films and original series. She will work closely with creators, composers, artists, music labels, and production teams to develop impactful soundtracks, strengthen music partnerships, and enhance audience engagement across the platform’s growing content portfolio.

Shilpa brings more than 18 years of experience in the music and entertainment industry. Before joining Prime Video & Amazon MGM Studios, she held senior leadership roles at Believe India, where she led artist services, label partnerships, and digital music initiatives. Earlier, she worked with Sony Music Entertainment, Universal Music Group, and Times Music, gaining extensive experience in music marketing, licensing, content strategy, artist relations, and digital distribution.

Her appointment comes as streaming platforms continue to place greater emphasis on music as a key driver of audience engagement and brand differentiation. With original soundtracks and music-led promotions becoming increasingly important, experienced music executives play a vital role in shaping the success of premium content.

With Shilpa S. joining as Head of Music, Prime Video & Amazon MGM Studios aim to further strengthen their music ecosystem, foster collaborations with leading artists and composers, and deliver memorable audio experiences that complement their growing slate of original and licensed content.