Apollo Tyres Appoints Neha Agarwalla as Divisional Head – Marketing Communications & Sponsorships (India + Asia)

Apollo Tyres has appointed Neha Agarwalla as Divisional Head – Marketing Communications and Sponsorships (India + Asia), reinforcing its marketing leadership across key regional markets.

In her new role, Agarwalla will be responsible for driving integrated marketing communications and leading sponsorship strategies across India and Asia, supporting the company’s brand positioning and growth initiatives.

She joins Apollo Tyres after a seven-year tenure at Paytm, where she served as Associate Vice President, contributing to marketing strategy and execution during a phase of rapid expansion and transformation.

Prior to that, she was associated with leading media and advertising agencies such as Initiative and GroupM, where she built a strong foundation in media planning, strategy and brand communication. She began her career with GroupM, gaining early experience in managing campaigns and client portfolios.

With over 17 years of experience, Agarwalla brings expertise across digital marketing, media strategy, online advertising, business planning, data analytics and team leadership, making her well-equipped to lead large-scale, integrated marketing initiatives.

Her appointment comes at a time when brands are increasingly focusing on cohesive marketing communication and strategic sponsorships to build stronger consumer connections and expand market presence across geographies.

At Apollo Tyres, she is expected to play a key role in strengthening brand visibility, driving impactful campaigns and aligning marketing efforts with business objectives across India and Asia.

The move highlights the company’s continued investment in experienced marketing leadership to navigate evolving consumer behaviour and competitive dynamics in the automotive and mobility sector.